Connect the Dots

Going along with my thoughts about COI (Communities of Interest) is a good summary from Seth Godin.

http://sethgodin.typepad.com/seths_blog/2008/11/how-to-make-mon.html

It is always impressive to be able to say that "I have 'x' number of members in my community", but that is not really the goal. I like the idea of smaller communities with passionate people. For instance, saying that there are thousands of contributors to Wikipedia is not as impressive as saying that there are a few people passionate about a lot of small subjects on Wikipedia. Think about how small the actual Wikipedia communities are. Each subject has its own community of maybe 2 or 3 people (in some cases more), but they are knowledgeable and care about their subject.

The question is how can you get the right people, no matter how many, to actively participate in your community to build or fix or change something?